Selling Your Home

For most families, their home is their largest financial asset, and deciding to sell it is a big decision that involves a lot of preparation and work. When you're ready to sell it's important to have an experienced real estate professional handle the details involved in the successful sale of a home for top dollar.

As experienced professionals who have helped many Studio City residents sell their homes, we know how to handle every aspect of the sales process - from strategically marketing and showcasing your home to making sure everything's signed, sealed and delivered by the closing date.

Providing you with comprehensive, high-quality listing service is our top priority. So when you decide to sell your home, please contact us and let's get started!

The following articles are a great place to start if you're looking for information about the sales process and how you can get more for your home when you decide to sell.

 

The Basics of Marketing Your Home How to Set a List Price for Your Home
Get Your House Ready to Show Buyers Why Use a Realtor when Selling a Home

 

Getting Your House Ready to Sell
  • Introduction: Emotion vs. Reason
  • De-Personalizing the House
  • Removing Clutter, Though You May Not Think of it as Clutter
  • Fixing Up the House Interior
  • Fixing up Outside the House
Want to Start Off With a High Sales Price? Beware!
  • Meeting with Realtors
  • Which Realtor Do You Choose?
  • What Happens Behind the Scenes
  • Dropping Your Price...Too Late?
Types of Listing Contracts
  • Open Listings
  • One-Time Show
  • Exclusive Agency Listings
  • Exclusive Right to Sell
Details of a Listing Contract
  • Price and Terms of Sale
  • Lockbox - Yes or No?
  • Real Estate Commission
  • Multiple Listing Service
  • Agency Duties of a Listing Agent
  • Resolution of Disputes
Listing Commissions and Related Issues
  • Is the Commission Negotiable?
  • How and When the Commission is Earned
  • "Hot" Market Under-Pricing Strategy - Commission Issues
The Listing Agent & Marketing Your Home
  • The "Real" Role of a Listing Agent
  • Preliminary Marketing - the "For Sale" Sign
  • Preliminary Marketing - Flyers and the Brochure Box
The Listing Agent - Marketing Your House to Other Agents
  • The Multiple Listing Service
  • Office Preview
  • Broker Previews and Culinary Delights
  • Office Flyers
  • Marketing Sessions
The Listing Agent - Marketing Your House to Homebuyers
  • The Purpose of Advertising in General
  • Real Estate Company Advertising
  • Individual Agent Advertising
  • Neighborhood Announcements
  • Open Houses
Showing Your House to Home Buyers
  • Convenience and Availability
  • Why You Should Not Be Home
  • Lighting, Fragrances, Pet Control and More
  • Keeping the House Tidy and Neat